You’ve got projects. I craft solutions.
I’d be honored to help craft your brand’s story, with your ideas, in your way.
Simple and elegant. Livestock savvy. Modern country aesthetic.
Your vision is literally my dream to create. Let’s make your project mine, and move the needle in your business, everyday side-hustle, or tiny human’s memorable event.
From first birthday invitations to sale catalogs, and from business cards to window signage, let’s get crafty in our messaging, and build cohesive, strategic marketing materials that elevate your brand.
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Get in the driver’s seat and take my past experience for a spin. These were developed with individual client goals, and, for some, existing collateral, in mind.
Certified Oklahoma Bred Association
Marketing + Design + Photography + Web Development + Logistics + Operations
It was a wild ride with COBA. In 2017, my college buddies asked me to help develop materials for an idea: the idea of an organization for show pig breeders within the state to come together, to provide opportunity and incentive for exhibitors to purchase projects in-state, and for breeders to have a dedicated marketing arm to help sell their stock. They sold their vision to the breeders, and now years later, the nonprofit has awarded hundreds of thousands in scholarships, premium payouts and prizes. Where there is vision, there is success.
What was my role in that success? Membership management. Marketing. CRM. Event direction. Logistics. Hotels. Food for interns. Crafting cohesive materials across all events. Making rules and guidelines transparent. Providing structure.
BioZyme®
Graphic Design + Photography
New logos, a mascot, product packaging, marketing campaigns for domestic and international brands, dealer marketing and internal needs, coupled with lifestyle photos of brand partners and products in use. Below is a VERY SMALL sampling of work.
Each brand has its own unique needs, customers and social media audiences. I worked with the brand managers to craft imagery for their channels, helping to meet each one’s marketing plan goals.
Agricultural Branding + Photography
For the Oklahoma Beef Council, I helped spearhead two different campaigns — both from a photography and graphic design standpoint. One, a complete set of rancher profiles, from generational heritage to new graduates of a cattlemen’s leadership academy – each rancher and story unique. The other, a partnership with NBA player Steven Adams.
Connors State College
Marketing + Design + Photography + exhibit curation & installation
During a 10-year collegiate tenure – a journey from professor, to creative services specialist, to college and community relations – I worked on a wide swath of projects. With the help of various student employees, I spearheaded rebranding efforts - curating, designing and providing new materials for every educational and auxiliary department, organization and team on campus.
My computers stayed hopping with all things: letterhead, business cards, athletic team posters, campus and community event materials, team endeavors, recruitment and development campaigns, yearly commencement programs, 75+ magazines and annual reports, website overhauls, three halls of fame — in person and online, and a museum … to name a few.
Below are just a few of my favorite projects.
Campus View Book
DESIGN + PHOTOGRAPHY
The Museum
MUSEUM CONCEPT & FLOW DEVELOPMENT
IMAGE CURATION + PLACEMENT
HISTORICAL PANEL DESIGN
TECHNOLOGY INTEGRATION
FREELANCER + CONSTRUCTION OVERSIGHT
The Hall of Fame
CONCEPT & FLOW DEVELOPMENT
AWARD AND IMAGE CURATION + PLACEMENT
HISTORICAL INFORMATION CURATION
HISTORICAL PANEL DESIGN
TECHNOLOGY SELECTION + INTEGRATION
CONSTRUCTION OVERSIGHT
A Campaign
An award winning, multi-faceted recruitment campaign developed by two staff members with relatively zero budget. We beat Oklahoma State University and the University of Oklahoma with this submission … so I’ll keep it as a feather in my cap.
Infographic Sheets
These infographic sheets were updated continuously to reflect ever-evolving data. The president and others shared them at national events, state regent board meetings, with staff, and locally for donor and community relations.
National Cowboy Museum
Marketing + Design + Photography
A sampling of work from my tenure as assistant director of marketing. In this role I executed local, regional and national ad development for publications like Western Art & Architecture, Cowboys & Indians, and Western Horseman. I created advertisements, elaborate invitations with custom di-cuts, and all print and digital collateral for more than 15 annual events and exhibitions, while also providing functional marketing pieces for the development and education departments, and The Museum Store.
Arizona National Livestock Show
Marketing + Design
Year one entailed developing 50+ cohesive slick sheets and numerous brochures on varying ANLS programs, using the established logo, color scheme and fonts. In year two, I crafted a new logo and marketing concepts for the Governor’s Cattlemen’s Ball.
Wedding Invitation Suites
Pinterest-Ready, you bet.
These brides had their hearts set on numerous ideas. They usually liked three to five very different designs … and wanted elements from each incorporated. These are the final results … and, well, I like ‘em.
Southstar Dance Academy
Recital programs and dance photo sessions, y’all. That’s the headline.
The Kitchen Sink
This section is as random as my client roster, and definitely not up-to-date.
From logos and business cards, to tiny human birthday invitations, sale catalogs, t-shirts, product packaging and CD art … Over the years, I’ve worked on a plethora of creative projects across all industries for many friends.
I have many, many, many external hard drives in the safe — because, inevitably, a client returns five years later to request an update … and I’m that girl, who is able to accommodate.
